SAN DIEGO — The Women,nike free, Babies and Children (WIC) system provides low-income families that qualify with food discount vouchers.
Those vouchers may soon have double worth when used to buy well balanced meals,billig air max, like fresh fruit and veggies.
The incentive idea originates from the California Endowment,air max 90, the statewide health foundation.
Tony Iton,Nike Free Flyknit, M. G.,air max schweiz, J. D.,nike outlet, is older vice president at Ca Endowment. He said the worth vouchers are an incentive for individuals in low income places to make healthier choices.
“This will allow people to be able to move purchase fruits and vegetables at farmer’s markets and other stores" and obtain double the value for their discount vouchers,nike air jordan, said Iton.
He or she also said the ultimate objective of the program is to decrease childhood obesity in at-risk populations,Nike Air Force One, including WIC receivers.
The 10-year,nike air force, $200-million money project is funded simply by various private sponsors plus donations.
But ,nike air max damen, consumers are not the only ones who might get more bang for their bucks.
The plan also consists of subsidy incentives for supermarkets in neighborhoods like Town Heights,Christian Louboutin pumps.
“We’re wanting to change the landscape,nike air max 1, so that supermarkets are more likely to come into certain areas and serve them,Billig Nike Free, we are actually trying to subsidize their particular operations,Nike Free Run, ” said Iton.
The healthy food incentive strategy was announced at the sixth Biennial Childhood Obesity Meeting in San Diego earlier immediately,billig air max.
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Aired 2/12/15 on KPBS News.
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